Five years ago, Jaye Robinson, the councillor for Don Valley West and then chair of public works and infrastructure, proposed a new pedestrian safety initiative that took inspiration from a Swedish model called Vision Zero. Under Vision Zero, the only acceptable number of injuries and deaths is no injuries and deaths. Not reduced deaths—zero deaths. Its methods: speed reductions on all streets, in-your-face safety awareness campaigns and redesigned roadways that physically separate drivers from pedestrians.
Stockholm, Edmonton and New York have had success with Vision Zero.